Impreza in the Market

The improved Impreza stands to steal buyers away from brands that have taken their eyes off the ball. Its interior quality has jumped, right when some class leaders have foolishly allowed their interiors and feature sets to decay. By upping the mileage, Subaru has addressed one of the shortcomings of having standard all-wheel drive, but the Impreza doesn't improve much on the pricing. Say what you will of the dumbed-down Volkswagen Jetta; at least it came with a price decrease.

To truly excel in the compact-car market, the Impreza needs to convince buyers that the all-wheel drive for which they'll pay a premium has advantages beyond foul-weather traction. While all-wheel drive can provide this advantage in sporty cars, I fear the 2012's body roll and modest power keep it from doing so.

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    Repeating
    Type A and B audio Type C audio To repeat a track/file, briefly press the “RPT/RDM” button while the track/file is playing. Each time you briefly press the button, the mode changes in the following ...

    Rocking the vehicle
    If you must rock the vehicle to free it from snow, sand, or mud, depress the accelerator pedal slightly and move the shift lever/select lever back and forth between “1”/“D” and “R” repeatedly. Do not ...

    Offroad Chops
    The offroad portion of Subaru's press drive consisted of a lengthy course on California's Catalina Island, and I had a chance to tackle some fairly demolished dirt roads. I imagine a tiny fraction ...